Formal Bio

Anindya Ghose is the Heinz Riehl Chair Professor of Technology and Marketing at New York University's Leonard N. Stern School of Business, where he holds a joint appointment in the TOPS and Marketing departments. He is the author of TAP: Unlocking The Mobile Economy (MIT Press), a double winner of the 2018 Axiom Business Book Awards, translated into five languages (Korean, Mandarin, Vietnamese, Japanese, and Taiwanese). His second book, THRIVE: Maximizing Well-Being in the Age of AI, is the Gold Medal winner of the 2025 Axiom Business Book Awards and has been translated into Mandarin, Vietnamese and Korean. His rise from assistant to full professor in 8.5 years at NYU Stern is widely regarded as one of the fastest in the history of several disciplines in business schools globally.

Anindya serves as the Director of the Masters of Business Analytics & AI Program at NYU Stern. He is a Leonard Stern Faculty Scholar with an MBA scholarship (the Ghose Scholarship) named after him. He has been a Visiting Professor at the Wharton School of Business. In 2014, he was named by Poets & Quants as one of the Top 40 Professors Under 40 Worldwide and by Analytics Week as one of the Top 200 Thought Leaders in Big Data and Business Analytics. He is the youngest recipient of the prestigious INFORMS ISS Distinguished Fellow Award. In 2017, he was recognized by Thinkers50 as one of the Top Management Thinkers globally most likely to shape the future of how organizations are managed and led in the next generation; Thinkers50 also bestowed the Distinguished Achievement Award Nomination for 'Digital Thinking.' In 2019, he was recognized by Web of Science in the Top 1% of researchers for significant influence over a 10-year period (2008–2018). In 2020, he received the inaugural INFORMS ISS Practical Impact Award, which honors business school academics who have demonstrated outstanding leadership and sustained impact on the industry. In 2022, he became the youngest recipient of the Distinguished Alumni Award from IIM Calcutta in its 58-year history. He received the AIS Fellow Award in 2022 and the INFORMS ISS President's Service Award in 2024. He received the highly prestigious NYU Stern Faculty Impact Award in 2026 for his pathbreaking impact on businesses, policymakers and society and is only the 3rd professor to receive this honor. 

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He has consulted in various capacities for Alibaba, Apple, Berkeley Corporation, CBS, Dataxu, Delhivery, DFS Group, Facebook, Fox Corporation, Google, HR Ratings Mexico, Marico India, Microsoft, NBC Universal, OneVest, Pinterest, Samsung, Showtime, Snapchat, TD Bank, Tinder, Verizon, Yahoo, 1-800-Contacts, and 3TI World, and collaborated with Adobe, Alibaba, China Mobile, Google, IBM, Indiegogo, Iqiyi, Microsoft, Recobell, Shinsegae Korea, Telefonica, Travelocity, Via, and many other leading firms on realizing business value from IT investments, internet marketing, business analytics, mobile marketing, digital analytics, social media, and related areas.

He serves or has served as an Advisor to start-ups in the US, India, Hong Kong, Netherlands, South Korea, Singapore, and China including Revenue Roll, Leverage Edu, Netcore, iBus Networks, ZeroWeb, and EywaMedia, among others. He is a Council Board Member of the All India Gaming Federation. He has served on the Board of Directors of Delhivery and is currently on the Board of Directors of LatentView Analytics. He is an advisor to VC firms including Scale Asia Ventures (USA) and BlackHill Fund (India).

He has served as an expert witness for information technology and consumer-related litigation, providing expert testimony in multiple high-profile trials and depositions including: the US Department of Justice vs. Google Adtech antitrust lawsuit, the Federal Trade Commission vs. Meta antitrust lawsuit, the Tinder vs. Match valuation lawsuit, Washington DC vs. Meta Cambridge Analytica Privacy lawsuit, the Facebook IPO matter, the Verizon-AOL merger appraisal matter, the FTC antitrust case against 1-800-Contacts, the Snapchat patent violation case against Vaporstream, the counterfeit goods case against Amazon, the Yahoo privacy breach matter, and the interactive music streaming royalty rate case between Apple, Amazon, Google, Spotify, and the Copyright Royalty Board. He is affiliated as a Scientific Expert with Compass Lexecon.

He has published more than 125 papers in premier scientific journals and peer-reviewed conferences, and has given more than 325 talks internationally. His research has received 29 best paper awards and nominations. He is a winner of the NSF CAREER award and has been awarded 16 grants from Google, Microsoft, Adobe, Marketing Science Institute, and several other corporations.

He has been profiled and interviewed in the BBC, Bloomberg TV, CNBC, China Daily, The Economist, The Economic Times, Financial Times, Fox News, Forbes, The Guardian, Knowledge@Wharton, the Los Angeles Times, Marketplace Radio, MSNBC, NPR, NBC, Newsweek, New York Times, New York Daily, NHK Japan Broadcasting, Quartz, Reuters, Time Magazine, Washington Post, Wall Street Journal, Xinhua, and elsewhere.

He has served on the Research Council of the Wharton Customer Analytics Institute and is a faculty affiliate with the Marketing Science Institute. He is currently a Department Editor of Management Science and has previously served as an Associate Editor of Management Science and Senior Editor of Information Systems Research. He holds a B.Tech in Engineering from the National Institute of Technology (NIT), Punjab; an MBA in Finance, Marketing and Systems from the Indian Institute of Management, Calcutta; and an MS and PhD from Carnegie Mellon University's Tepper School of Business.

Anindya is an avid high-altitude mountaineer. He has climbed high-altitude mountains in five continents and is looking forward to his next summit.